{"title":"The Beauty Pie Icons","description":"\u003cp\u003eThe must-haves, can’t-live-withouts and the bestsellers. If you’re wondering which of our high-performance skincare, luxe makeup and nourishing bodycare products win awards, are most beloved by our members, and admired by editors - just shop below.\u003c\/p\u003e","products":[{"product_id":"brightening-niacinamide-superdrops","title":"Superdrops Brightening Niacinamide (10%)","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eThe actives of a $75+ serum. The Beauty Pie approach to pricing.\u003cbr\u003e\u003cbr\u003e\u003c\/strong\u003eWith a supercharged dose of 10% Niacinamide plus Oxygeskin for radiance \u0026amp; Evermat which makes large pores look like they’ve shrunk. Plus antioxidants, skin-soothers \u0026amp; a natural peptidic surfactant to help prevent breakouts. Use after toner \u0026amp; under or mixed with your serum or moisturiser.\u003c\/p\u003e","brand":"Beauty Pie","offers":[{"title":"Default Title","offer_id":48479765463223,"sku":"198671","price":26.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/6475\/8967\/files\/SUPERDROPS_BRIGHTENING_NIACINAMIDE_198671_PDP_ECOM_1X1_PACKSHOT_2026_WEB.jpg?v=1788451271"},{"product_id":"japanfusion-pure-transforming-cleanser","title":"Japanfusion Pure Transforming Cleanser","description":"\u003cp\u003eYour search for the perfect cleanser is over. This delicately technical Japanese gel-to-oil-to-milk formula helps remove makeup, oils and pollution and leaves skin feeling supremely clean and fresh. Infused with Vitamin E and antioxidant grape extract. Superb.\u003c\/p\u003e\n\u003cp\u003eClean and cruelty-free (of course).\u003c\/p\u003e","brand":"Beauty Pie","offers":[{"title":"Default Title","offer_id":48479770869943,"sku":"69854","price":19.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/6475\/8967\/files\/JAPANFUSION_PURE_TRANSFORMING_CLEANSER_69854_PDP_ECOM_1X1_PACKSHOT_2026_WEB_c28e5949-a709-47d6-a58e-6398c8fd2d98.jpg?v=1788451277"},{"product_id":"plantastic-cleansing-balm","title":"Plantastic Apricot Butter Cleansing Balm","description":"\u003cp\u003eWith cold-pressed Rosehip Seed Oil, Apricot Kernel Oil and vitamin E, this nourishing formula melts away makeup, oils and impurities. In contact with water, it breaks into a lightweight milk, for a super-moisturized, clean and totally refreshed face.\n\n(Comes with an organic cotton muslin cloth.)\u003c\/p\u003e","brand":"Beauty Pie","offers":[{"title":"Default Title","offer_id":48479778930871,"sku":"64484","price":42.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/6475\/8967\/files\/Plantastic_PlantasticApricotButterCleansingBalm_968500_2000x2000_WEB_10.jpg?v=1783341679"},{"product_id":"seven-oil-hair-elixir","title":"Super Healthy Hair Seven Oil Hair Elixir","description":"\u003cp\u003eBecause it’s more than a little bit addictive. With Macadamia, Jojoba, Peach Kernel, Rosehip, Wheat Germ, Olive and Rice Oils, a few drops massaged into unruly, dry, flyaway or lacklustre hair - before blow-drying - delivers smoother, shinier, softer, healthier looking hair.\u003c\/p\u003e","brand":"Beauty Pie","offers":[{"title":"Default Title","offer_id":48479779324087,"sku":"198213","price":25.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/6475\/8967\/files\/Super_Healthy_Hair_Seven_oil_hair_Elixir_198213_PDP_ECOM_1X1_MACRO_2025_WEB.jpg?v=1783341714"},{"product_id":"soul-providers-dry-oil-scrub","title":"Soul Providers Jumbo Re-Energizing Dry Oil Sugar Body Scrub","description":"\u003cp\u003eThis stunner of a sugar scrub features Lemongrass and Black Pepper and soaks you in Apricot and Evening Primrose Oils while you exfoliate. Think ‘velvety-soft skin’ in 5 minutes. It also contains antioxidant Indian Gooseberry and detoxing Holy Basil Extracts. Mix well in the jar before using!\u003c\/p\u003e","brand":"Beauty Pie","offers":[{"title":"Default Title","offer_id":48479779356855,"sku":"1019617","price":34.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/6475\/8967\/files\/SoulProviders_SoulProvidersReenergizingDryOilSugarScrub_1019617_2000x2000_WEB_11.jpg?v=1783341733"},{"product_id":"super-healthy-skin-deluxe-body-creme","title":"Super Healthy Skin Deluxe Body Moisture Crème","description":"\u003cp\u003eLab-direct to Beauty Pie from France, this deluxe body moisturiser suspends invisible micro-droplets of oil in water, for superlight yet intense skin nourishing. It’s infused with sustainable cold-pressed Hibiscus Flower, Meadowfoam Oils, Liquid Shea Butter and Essential Oils of Orange, Tangerine, Geranium and Tonka Bean. \u003cstrong\u003eBritish Vogue Beauty Awards Winner 2021: 'The Body Transformer'.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Beauty Pie","offers":[{"title":"Default Title","offer_id":48479781159095,"sku":"63302","price":35.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/6475\/8967\/files\/SHS_BODY_CREME.jpg?v=1782416929"},{"product_id":"super-healthy-skin-nourishing-body-scrub","title":"Super Healthy Skin Jumbo Nourishing Body Polish","description":"\u003cp\u003eFormulated in Italy by a totally brilliant biochemist, this amazing body scrub provides unbeatable smoothing, skin softening and moisturizing in one. It’s enriched with nourishing Omega 3 and Omega 6 Oils, Mango and Papaya Enzymes, antioxidant vitamin E, smoothing Apple Stem Cell extracts, Coconut Milk and real Orange, Lemon and Tonka Bean essences. It smells subtle, citrusy and expensive. One round in the shower with this scrub and you’ll feel the genius.\u003c\/p\u003e","brand":"Beauty Pie","offers":[{"title":"Default Title","offer_id":48479781290167,"sku":"1015633","price":32.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/6475\/8967\/files\/SuperHealthySkin_JumboNourishingBodyPolish_1019761_PDP_Packshot_1x1_2025_Web.jpg?v=1783341742"},{"product_id":"super-healthy-skin-ultimate-anti-aging-cream","title":"Super Healthy Skin The Original Ultimate Anti-Aging Cream","description":"A luxe, Swiss-mixed multi-tasking moisturizer marvel","brand":"Beauty Pie","offers":[{"title":"Default Title","offer_id":48479781355703,"sku":"63333","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/6475\/8967\/files\/SuperHealthySkin_UltimateAnti-AgeingCream_16333_PDP_Packshot_1x1_2026_Web_63f8b1b7-bac1-4f73-b9bb-743d47493526.jpg?v=1790094775"},{"product_id":"super-retinol-youth-boosting-trio","title":"Skincare Kits \u0026 Routines Youth-Boosting Super Retinol Trio","description":"\u003cp\u003eOur Swiss-formulated microencapsulated Retinol is incredibly effective and gentle enough for even sensitive skin. After cleansing, apply \u003ca href=\"https:\/\/www.beautypie.com\/products\/super-retinol-eye-cream\"\u003e\u003cstrong\u003eSuper Retinol (1%*) Anti-Wrinkle Eye Cream\u003c\/strong\u003e\u003c\/a\u003e lightly around the periorbital area. Then apply a layer of ultra-gentle \u003ca href=\"https:\/\/www.beautypie.com\/products\/super-retinol-ceramide-anti-aging-face-serum\"\u003e\u003cstrong\u003eSuper Retinol (3%*) Anti-Aging Face Serum\u003c\/strong\u003e\u003c\/a\u003e to your face and neck. Follow with a generous layer of \u003ca href=\"https:\/\/www.beautypie.com\/products\/super-retinol-vitamin-c-night-renewal-moisturiser\"\u003e\u003cstrong\u003eSuper Retinol (1%*) Night Renewal Moisturiser\u003c\/strong\u003e\u003c\/a\u003e. (In the morning, apply \u003ca href=\"https:\/\/www.beautypie.com\/shop\/skincare\/spf\"\u003e\u003cstrong\u003eSPF\u003c\/strong\u003e\u003c\/a\u003e as your final skincare step.)\u003c\/p\u003e\n\u003cp\u003e*% of Microencapsulated Retinol Complex\u003c\/p\u003e","brand":"Beauty Pie","offers":[{"title":"Default Title","offer_id":48479781552311,"sku":"63104","price":127.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/6475\/8967\/files\/youth_boosting_retinol_trio_kit_63104_CSL_secondary_1_WEB.jpg?v=1783341751"},{"product_id":"tubing-mascara","title":"No-Smudge Tubing Mascara","description":"\u003cp\u003eYour new favourite mascara. Absolutube™ technology wraps around each lash, forming a smooth, glossy polymer tube, for dramatic length and lasting curl.  Stays smudge and flake free until you remove by simply sliding off with warm water. From Korea. Innovative and deluxe.\u003c\/p\u003e","brand":"Beauty Pie","offers":[{"title":"Classic Black (Carbon Black)","offer_id":48479785058487,"sku":"196486","price":17.0,"currency_code":"GBP","in_stock":true},{"title":"Classic Brown (Warm Toned Chestnut Brown)","offer_id":48479785091255,"sku":"63319","price":17.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/6475\/8967\/files\/196486_WrapStarTubingMascara_Classic_Black_PDP_ECOM_Packshot_1x1_01_54e66bcc-e4dd-4831-93bc-f2a99580e2a4.jpg?v=1790067988"},{"product_id":"triple-hyaluronic-acid-serum","title":"Triple Hyaluronic Acid Lipopeptide Serum With Plumping Idealift™ And Hydrating Ceramide+","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eA 50 ml bottle of triple weight Hyaluronic Acid Serum, with an infusion of 4% Idealift Peptides, would usually retail for $110. Just not at Beauty Pie.\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003eA hydrating skincare icon with not one, but three molecular weights of Hyaluronic Acid, plus plumping Polysaccharides, smoothing Pro-Ceramides and gravity-fighting Peptides. Formulated in an advanced Swiss lab, this ultimate Hyaluronic Acid serum delivers dewy skin in seconds. Beautifully light, totally hydrating – perfect on your face and neck, under your moisturiser.\u003c\/p\u003e","brand":"Beauty Pie","offers":[{"title":"Default Title","offer_id":48479785124023,"sku":"192075","price":49.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/6475\/8967\/files\/OTF_BETA-192075_THA_Lipopeptide_Serum_PDP_ECOM_PACKSHOT_1X1_01.jpg?v=1791278637"},{"product_id":"wonderscrub","title":"Wonderscrub Bio-Dermabrasion Face Polish","description":"\u003cp\u003eWith a perfect ratio of super gentle Volcanic Scrub Spheres, hydrating liquid Shea Butter and super-fruit nutrient Pineapple Enzymes, a pea-sized dose will help clear, brighten, purify, smooth and re-energise your skin. Now infused with our signature Orange Absolute scent.\u003c\/p\u003e","brand":"Beauty Pie","offers":[{"title":"Default Title","offer_id":48479785844919,"sku":"67126","price":23.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/6475\/8967\/files\/Wonderscrub_WonderscrubBioDermabrasionFacePolish_1016210_2000x2000_WEB_1.jpg?v=1783341813"},{"product_id":"wonderfilter-brightening-primer","title":"Wonderfilter Brightening Primer","description":"\u003cp\u003eOver sunscreen, every morning, a dab of this blurring, perfecting primer delivers a naturally-radiant dewy gorgeous glow. Apply straight onto skin, or mix with your foundation. With Pseudo-Skin-Canvas Technology and hollow Prism Pearls. It’s perfection.\u003c\/p\u003e","brand":"Beauty Pie","offers":[{"title":"Default Title","offer_id":48479785943223,"sku":"68420","price":25.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/6475\/8967\/files\/wonderfilter_brightening_primer_191139_ecom.jpg?v=1783341810"},{"product_id":"youthbomb-radiance-concentrate-serum","title":"Youthbomb Original 360° Radiance Concentrate Serum 50ml","description":"\u003cp\u003eThis award-winning super-serum's formula is a collaboration between a world-renowned dermatologist and the leading skincare lab in Switzerland. With exclusive Biolog-Elastic™ Complex to help visibly firm, resurface, brighten, tighten, hydrate and glow - all in one bottle. Think high-end doctor’s serum, without the high-end price tag. Warning: It's habit forming.\u003c\/p\u003e\n\u003cp\u003eWinner of Harper’s Bazaar \u003cstrong\u003eBeauty Best Of The Best Awards 2024.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eClean and cruelty free (of course).\u003c\/p\u003e","brand":"Beauty Pie","offers":[{"title":"Default Title","offer_id":48479787155639,"sku":"62466","price":75.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/6475\/8967\/files\/NEW_PLP_YOUTHBOMB_360.jpg?v=1782416909"}],"url":"https:\/\/www.beautypie.com\/en-us\/collections\/the-beauty-pie-icons.oembed","provider":"Beauty Pie®","version":"1.0","type":"link"}