{"title":"The Holly Willoughby Edit","description":"\u003cp\u003eAll-round wonder woman (and big Beauty Pie fan) Holly Willoughby has spent her sparkling TV career putting the very best skincare and makeup through its paces. Here’s her edit of the things she loves most at Beauty Pie, from early morning skin-revivers to her latest make-up must-haves, which her makeup artist Patsy O’Neill used at this years National TV Awards.\u003c\/p\u003e","products":[{"product_id":"brightening-niacinamide-superdrops","title":"Superdrops Brightening Niacinamide (10%)","description":"\u003cp\u003e\u003cstrong\u003eThe actives of a £60+ serum. The Beauty Pie approach to pricing.\u003cbr\u003e\u003cbr\u003e\u003c\/strong\u003eWith a supercharged dose of 10% Niacinamide plus Oxygeskin for radiance \u0026amp; Evermat which makes large pores look like they’ve shrunk. Plus antioxidants, skin-soothers \u0026amp; a natural peptidic surfactant to help prevent breakouts. 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Superb.\u003c\/p\u003e\n\u003cp\u003eClean and cruelty-free (of course).\u003c\/p\u003e","brand":"Beauty Pie","offers":[{"title":"Default Title","offer_id":48479770869943,"sku":"69854","price":19.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/6475\/8967\/files\/JAPANFUSION_PURE_TRANSFORMING_CLEANSER_69854_PDP_ECOM_1X1_PACKSHOT_2026_WEB_c28e5949-a709-47d6-a58e-6398c8fd2d98.jpg?v=1788451277"},{"product_id":"luminizing-highlighter-wand","title":"Triple Beauty Luminizing Highlighter Wand","description":"\u003cp\u003eFor gorgeous, luminous skin every day, dab this highlighter wand along the tops of your cheekbones, down the centre of your nose, to the inner corners of your eyes and on the apex of your browbones, then gently buff to blend. 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It’s infused with sustainable cold-pressed Hibiscus Flower, Meadowfoam Oils, Liquid Shea Butter and Essential Oils of Orange, Tangerine, Geranium and Tonka Bean. \u003cstrong\u003eBritish Vogue Beauty Awards Winner 2021: 'The Body Transformer'.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Beauty Pie","offers":[{"title":"Default Title","offer_id":48479781159095,"sku":"63302","price":35.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/6475\/8967\/files\/SHS_BODY_CREME.jpg?v=1782416929"},{"product_id":"super-healthy-skin-nourishing-body-scrub","title":"Super Healthy Skin Jumbo Nourishing Body Polish","description":"\u003cp\u003eFormulated in Italy by a totally brilliant biochemist, this amazing body scrub provides unbeatable smoothing, skin softening and moisturizing in one. It’s enriched with nourishing Omega 3 and Omega 6 Oils, Mango and Papaya Enzymes, antioxidant vitamin E, smoothing Apple Stem Cell extracts, Coconut Milk and real Orange, Lemon and Tonka Bean essences. It smells subtle, citrusy and expensive. One round in the shower with this scrub and you’ll feel the genius.\u003c\/p\u003e","brand":"Beauty Pie","offers":[{"title":"Default Title","offer_id":48479781290167,"sku":"1015633","price":32.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/6475\/8967\/files\/SuperHealthySkin_JumboNourishingBodyPolish_1019761_PDP_Packshot_1x1_2025_Web.jpg?v=1783341742"},{"product_id":"super-healthy-skin-ultimate-anti-aging-vitamin-cream-v2","title":"Super Healthy Skin The Next-Gen Vitamin Enriched Ultimate Anti-Aging Cream","description":"\u003cp\u003eFor a fresher, more radiant face, use this next-gen, actives-packed daily 'everything' moisturiser. Formulated by a Swiss genius, with 3% stable Vit-C Complex and 2% Niacinamide,  Hyaluronic Acid, O-Lift Complex and Grape Stem Cells. Brightening. Firming. Visibly plumping and fine-line smoothing.\u003c\/p\u003e\n\u003cp\u003eClean and cruelty free (of course).\u003c\/p\u003e","brand":"Beauty Pie","offers":[{"title":"Default Title","offer_id":48479781388471,"sku":"67119","price":49.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/6475\/8967\/files\/NEW_PLP_SHS_2.0.jpg?v=1782416926"},{"product_id":"superactive-capsules-vitamin-c-and-vitamin-e-serum","title":"Superactive Capsules Pure Double Vitamin C \u0026 Vitamin E Serum","description":"\u003cp\u003eOur super-targeted ‘one-shot’ capsules hold high doses of stable actives, so you can ‘up the skincare ante’ as-and-when-needed with a simple twist, squeeze and tap. Our Superactive Capsules, with a double dose of pure Vitamin C, are boosted with Vitamin E Acetate for moisture and antioxidation. They also help to visibly firm, smooth and brighten, minimise the appearance of lines and wrinkles, and even out skin tone. It’s a daily must-have anti-aging vitamin dose for your skin.\u003c\/p\u003e","brand":"Beauty Pie","offers":[{"title":"Default Title","offer_id":48479781912759,"sku":"191436","price":29.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/6475\/8967\/files\/SuperactiveCapsules_SuperactiveCapsulesPureDoubleVitaminCVitaminESerum_191436_2000x2000_WEB_2000.jpg?v=1783341751"},{"product_id":"triple-hyaluronic-acid-elastic-lifting-eye-serum","title":"Triple Hyaluronic Acid Elastic Lifting Eye Serum With Anti-Aging Beautyifeye® \u0026 Hydrating Ceramide+","description":"\u003cp\u003eAlthough we suggest you alternate or layer it with \u003ca href=\"https:\/\/www.beautypie.com\/products\/super-retinol-anti-wrinkle-eye-cream\"\u003e\u003cstrong\u003eSuper Retinol Anti-Wrinkle Eye Cream\u003c\/strong\u003e\u003c\/a\u003e – for the fullest-force anti-aging strategy. Delicately textured, with our exceptionally hydrating \u003ca href=\"https:\/\/www.beautypie.com\/products\/genius-lift-elixir\"\u003e\u003cstrong\u003eTriple Hyaluronic Acid Elixir\u003c\/strong\u003e\u003c\/a\u003e, plus Beautifeye (3%) to help skin appear firmer and to visibly reduce the appearance of wrinkles and crow’s feet, Aquaxyl (3%) – a powerful pro-ceramide polysugar with a hydrating, healthy skin effect – and Caffeine to tackle puffiness and under-eye dark circles.\u003c\/p\u003e","brand":"Beauty Pie","offers":[{"title":"Default Title","offer_id":48479783321783,"sku":"191726","price":35.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/6475\/8967\/files\/THA_eye.jpg?v=1782416910"},{"product_id":"triple-hyaluronic-acid-trio","title":"Skincare Kits \u0026 Routines Triple Hyaluronic Acid Trio","description":"\u003cp\u003eAll formulated with three weights of Hyaluronic Acid for deeper moisture delivery, our \u003ca href=\"https:\/\/www.beautypie.com\/products\/triple-hyaluronic-acid-elastic-lifting-eye-serum\"\u003e\u003cstrong\u003eElastic Lifting Eye Serum\u003c\/strong\u003e\u003c\/a\u003e visibly brightens dark circles and reduces fine lines; our \u003ca href=\"https:\/\/www.beautypie.com\/products\/triple-hyaluronic-acid-serum\"\u003e\u003cstrong\u003eFace Serum\u003c\/strong\u003e\u003c\/a\u003e delivers rich hydration and instant plumping (even Vogue is obsessed); and our \u003ca href=\"https:\/\/www.beautypie.com\/products\/triple-hyaluronic-acid-deep-moisture-miracle-cream\"\u003e\u003cstrong\u003eDeep Moisture Miracle Cream\u003c\/strong\u003e\u003c\/a\u003e is an intensive, fast-absorbing, five-star moisture formula. (Apply \u003ca href=\"https:\/\/www.beautypie.com\/shop\/skincare\/spf\"\u003e\u003cstrong\u003eSPF\u003c\/strong\u003e\u003c\/a\u003e every morning as your final skincare step.)\u003c\/p\u003e","brand":"Beauty Pie","offers":[{"title":"Default Title","offer_id":48479784140983,"sku":"199647","price":129.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/6475\/8967\/files\/TRIPLE_HYALURONIC_ACID_TRIO_PDP_ECOM_1X1_PACKSHOT_2026_WEB.png?v=1783341798"},{"product_id":"under-eye-genius","title":"Superluminous Under-Eye Genius","description":"\u003cp\u003eA tiny dab of this high-luminosity light-scattering pigment - applied after eye cream - is like a miracle-worker that instantly revives tired-looking eyes. Use it as, or under, a concealer. 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With exclusive Biolog-Elastic™ Complex to help visibly firm, resurface, brighten, tighten, hydrate and glow - all in one bottle. Think high-end doctor’s serum, without the high-end price tag. Warning: It's habit forming.\u003c\/p\u003e\n\u003cp\u003eWinner of Harper’s Bazaar \u003cstrong\u003eBeauty Best Of The Best Awards 2024.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eClean and cruelty free (of course).\u003c\/p\u003e","brand":"Beauty Pie","offers":[{"title":"Default Title","offer_id":48479787155639,"sku":"62466","price":75.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/6475\/8967\/files\/NEW_PLP_YOUTHBOMB_360.jpg?v=1782416909"}],"url":"https:\/\/www.beautypie.com\/collections\/the-holly-willoughby-edit.oembed","provider":"Beauty Pie®","version":"1.0","type":"link"}